Audio Video Producer

Business Issues: By Miles Weston

Social Media #2
Knowing What They're Saying

Number two in a series of articles to plainly explain what organizations need to consider and carry out in today's social media. As the online communities increase in size, number, character; companies will refine their activities to develop "word of mouth equity" that can be used to strengthen their understanding of the customer's wants/needs (present/future), produce sales, blunt the effect of cheap store brands compared to name brands and draw upon when problems, issues arise. Read More

NO...Doesn't have a thing to do with "that" smartphone...or "that" store...or "that" tablet. It's the next generation. Kids and we mean little kids. That's what today's products are being designed for/targeted at. You happen to buy one...fine. Watch a little, little kid pick up a smartphone. He/she just uses it. They've come pre-wired and we're still trying to figure out how to IM. It's the IGen. They want it instantly. They want to use it instantly. They expect their photos, their video, their music, their stuff immediately when/where/how they want it. Read More

Business Issues: By Miles Weston

Staying in Touch

We are "entranced" by all of the social media noise and how it's going to be the marketing tool of today and tomorrow. Funny we just thought it was about people talking to people. Rather like our business communications. Not real concerned about people following our Twits (growing up we called it stalking). Wanna tag our social site wall? Have at it! We want to communicate with you and would like you to respond...not the ROW! But that's us Read More

Video-Based Tutorial: By Laurie Burruss

Web Site Planning and Wireframing: Part 8 of 12

Using Acrobat Pro and the web developer's toolkit, Laurie shows how to capture a homepage and create, in another layer, its visual framework (wireframe). Read More

Product Review: By Kevin McAuliffe

Avid's Media Composer 5 Part 3 - Matrox's MXO2 mini

When AVID stated that they supported the MXO2 mini to monitor external video, I was pretty surprised, as this is a big change of direction for AVID as they normally only support their own hardware for video monitoring. I wanted to give the MXO2 mini a fair shake, as for the $449 price tag I really wanted (and hoped) it to work for the user bases sake. Let's see how it fared. Read More

Case Study:

ASSIMILATE Helps Divizion Create a Film Factory in Poland

In less than a year since opening, Divizion has completed the DI on seven features, including "Cookie" (Ciacho), one of Poland's biggest-budget productions, directed by Patryk Vega. Next up is the big-budget, 3D stereo horror-flick "Charnobyl 2012", from the same director. Providing in-house production resources; a clutch of RED ONE(tm) cameras, with RED Epic Stage 2 plus CG coming soon; editing; and ASSIMILATE's SCRATCH(r) Digital Finishing Solution for the VFX and digital intermediates (DI). Read More

Business Issues: By Miles Weston

Social Media Marketing

Social media marketing, communications. Gawd it sounds like soooo much fun...so interesting...so challenging...so mano y mano! Too bad everyone thinks of it as just another marketing/advertising tool to push ideas, products at folks. That isn't what social media communications is all about. It's about the customer. Show they why your product/service is so good. Show them how to install, troubleshoot, use it. Then ...follow the herd. Read More

Feature: By Keyon C. Thomas

On-premise vs. Cloud - the market is shifting

I talk to VAR's/MSP's all day long. One of the things I am always shocked by is how many of them don't know how little money they make selling on-premise technology and how much more they can make selling all cloud solutions. Read More

DIGITAL MEDIA ONLINE BLOGS

TechUniverse

Google in talks to build Facebook competitor: rep...

Google Inc has held talks with gaming companies as it looks to develop a new service to compete with social networking website Facebook, the Wall Street Journal reported on Tuesday, citing people familiar with the matter. The Internet giant has ... Read More

TechUniverse

James Bond producers worried by indefinite delay

The "James Bond 007: Blood Stone" video game event in London this month had all the class and splash one would expect from the world's most elegant spy. Guests sipped Champagne in the historic former church venue One Marylebone and inspected... Read More

ninjacrayon

SIGGRAPH 2010: Unofficial Adobe presentations

ninjacrayon

SIGGRAPH 2010: Day 1

ninjacrayon

SIGGRAPH: cmiVFX training

SIGGRAPH week is here and its that time again where learining new ideas and ramping up your training is essential to your success. cmiVFX understands first hand how important it is to constantly learn new techniques that will make you m... Read More

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